REALPORTICO is not just any portal - it’s the only platform devoted exclusively to European historic properties.

Unlike general listing or luxury portals, we focus exclusively on historic estates, whatever their condition or status. When selling a château, castle or country estate, REALPORTICO moves your property from generic mass listings to a dedicated platform, reaching a worldwide audience of discerning buyers.

Social media is primarily designed for entertainment with fleeting, short-lived content. It’s great for building a brand or generating leads, but not for selling castles. Paid ads can quickly eat up your budget without delivering real results.

Reach, interest and inquiries generated through REALPORTICO depend on several factors. These include location, demand, the relationship between location, price, condition and land size, as well as the distribution of listings across agencies and portals and the overall quality and presentation of the property. Coverage can vary, with views ranging from a few hundred to several thousand per month.

Below, you'll find more detailed statistics, based on real visitor data. Keep in mind, though, that raw numbers alone don't tell the full story — it’s the relevance of the reach that truly matters.

While an attractive presentation may not be enough for properties with low demand, the quality of a listing is essential for achieving good reach.

To help you achieve the best results in your marketing efforts, we recommend using high-resolution, meaningful images and providing a balanced amount of information and text.

Utilize AI tools to correct spelling errors and optimize your written content. However, avoid using generic AI-generated text, as it tends to be static and is often easily recognized by experienced readers.

We kindly ask you to refrain from using dominant advertising messages or company logos as overlays on photos, as these can detract from the listing’s professional and cohesive appearance.

Listings can be published manually on the portal or transferred via any CMS or real estate software. During registration, agencies can specify their software. Currently, we support a range of international real estate software. See our overview of supported real estate software for more details.

If you use a CRM/CMS that is not yet supported, or if you use in-house software, feel free to contact us. We can usually provide additional support within 5-7 days.